6th street in downtown Austin during the South By Southwest

6th street in downtown Austin during the South By Southwest

SXSW is back! The festival and conference returns this week, starting on Friday, March 11 and going through Sunday, March 20th. The entire city of Austin, Texas is completely taken over and is a huge staple for the capital of Texas. It first began in 1987 as a local music festival and has evolved into a premiere launching point for up-and-coming music acts, under-the-radar movies, and tech startups. Tons of artists have played SXSW in the years past to only blow up in the following years, like Kid Cudi for example. 



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